NGXP Tech

Unlock Maximum ROI from Your Email Campaigns with Seventh Sense

by Prakash Dhanasekaran

Introduction

Are you just worn out with flat emails, or worse, unable to get a decent ROI? You’re definitely not alone. So many businesses are challenged with this, but now it’s time to break free from the ordinary with Seventh Sense—a tool powered by artificial intelligence built particularly for people like you who are in marketing!

With competition in the modern marketplace, one must be on the leading edge, and Seventh Sense does just that with a plethora of unique features allowing it to bring differentiation from its services compared to the competitors.

What sets Seventh Sense apart?

Seventh Sense is a tool that runs email marketing campaigns based on artificial intelligence and delivers emails when it’s most appropriate to do so with the customer. Using artificial intelligence technology in its prediction of the engagement pattern of every contact, Seventh Sense sends emails during the optimal time for maximum opening and reading. This level of personalization can be a game-changer for marketers looking to take their email strategy to new heights and create a better experience for an audience.

Let’s dive into some real-world examples and see how Seventh Sense can help you outshine competitors:

Increased Email Engagement: Seventh Sense goes far beyond the basic vendors for marketing automation in email. It analyzes the behaviors of each contact ad nauseam, considering open and click rates, and when past interactions have occurred. By knowing individual engagement patterns, Seventh Sense can predict the optimal time for email delivery so that inboxes arrive at a time convenient for your audience.

  • Competitor: This level of personalization offers a unique advantage over alternative email marketing While other platforms, such as Mailchimp, may offer optimization, they are based on general trends, not personal data.
  • Seventh Sense Advantage: Based on this granular approach, Seventh Sense’s AI algorithm treats each contact as an individual and sends emails at times when the audience is most receptive for better rates of engagement, improving deliverability, and ultimately driving conversions.
  • With Seventh Sense, you can ensure that your emails rise above the competition for business and get the attention of your target

HubSpot Integration: We have smooth integration with HubSpot, whereby connecting your account can unlock sophisticated features like audits of email deliverability, automation of split tests, and many more. This means no more tedious manual work or toggling between multiple platforms.

  • Competitor: Most other tools require a separate login for each platform, leading to wasted time and resources.
  • Seventh Sense Advantage: Our integration empowers you to optimize your workflow by focusing more on high-impact tasks to help accelerate revenue growth at maximum efficiency while keeping manual effort at a minimum.

Split-Test Automation: Imagine being able to simply change different subject lines, copy variations, and CTAs with ease-not having to manually intervene in each. Seventh Sense uses artificial intelligence to realize this with real-time dynamic analysis of data to find the most high-performing variations for your campaign.

  • Competitor: Most tools require manual setup and monitoring of A/B/A
  • Seventh Sense Advantage: Our automated system liberates you to focus on the big picture: maximum conversions and tangible results, powered by data-driven

HubSpot Email Deliverability Audit: Don’t let issues with deliverability hold you back from seeing true success with your email marketing. Seventh Sense’s expert team will dive deep into your HubSpot account to identify opportunistic areas of improvement and provide customized recommendations to ensure maximum performance in your email marketing.

  • Competitor: Most tools offer generic advice or rely solely on automated
  • Seventh Sense Advantage: Our human expertise ensures you receive actionable, tailored guidance that addresses specific pain points in your

Marketo Integration: Integrate your Marketo seamlessly with Seventh Sense’s AI-driven platform for cutting-edge capabilities like never before, including email deliverability audits and automating split-testing. This blindsides the need to intervene manually and hop between platforms, hence smoothing out your workflow to maximum effect.

  • Competitor: Most other tools require a separate login for each platform, leading to wasted time and resources.
  • Seventh Sense Advantage: Our integration enables you to optimize your workflow, focus on high-impact tasks, and drive more revenue growth faster and in the most efficient possible way.

Comparison Table of Key Features

Competitive Advantages of Seventh Sense

  • True Personalization: Unlike competitors, Seventh Sense provides true send time personalization, ensuring emails are delivered at optimal engagement times for each recipient.
  • Enhanced Deliverability: The throttling feature helps maintain a good sender reputation, which is crucial for ensuring emails reach inboxes rather than spam folders.
  • Data-Driven Insights: Seventh Sense leverages AI to analyze engagement data, allowing marketers to make informed decisions rather than relying on guesswork or generic best practices.
  • Improved Engagement Rates: Users have reported engagement increases ranging from 7% to over 100%, demonstrating the effectiveness of the tool in a competitive landscape.
  • Integration with Major Platforms: Seamless integration with platforms like HubSpot and Marketo makes it easy for businesses to adopt Seventh Sense without overhauling existing systems.

What distinguishes Seventh Sense amidst a place in the laser-focused email marketing solution around artificial intelligence from delivering engagement while optimizing deliverability? It has developed unmatched capabilities designed for working out viable ways not only to increase email open and click rates but also to ensure that the marketer is successful in this modern, jammed digital marketplace. With Seventh Sense, businesses unlock maximum ROI from their email campaigns, setting them apart from their competition.

SeventhSense’s Send Time Personalization: Lifting Overall Deliverability Rates

Time-to-send personalization at Seventh Sense has shown to increase the overall deliverability rate significantly, finding the right time to mail a person based on his or her historical engagement. This approach will help increase open and click rates but also stay away from sender reputation with email providers, which is important in making sure emails go to the inbox rather than the spam folder.

Impact of Send Time Personalization on Deliverability

  • Optimized Send Times: Seventh Sense uses all this historical data to determine when each recipient is most likely to open an Sending e-mails at times when recipients are most apt to engage increases the potential for opens and clicks, thus improving sender reputation with the ESPs.
  • Throttling Sends: The platform allows marketers to throttle email sends, spreading out the delivery over time rather than sending a large batch all at This method reduces the risk of being flagged as spam due to sudden spikes in email volume, thereby enhancing deliverability rates.
  • Improved Engagement Metrics: Case studies have proven clients who use Seventh Sense raise open and click rates as much as 155% in some Rising engagement tells ESPs that a sender’s email is of value and further increases deliverability.
  • Reduced Bounce Rates: Seventh Sense handles this by sending emails at times when customers will most probably read or act on This in turn reduces hard bounces and unsubscription rates since people are more likely to open emails that follow through their inbox during times they are actively engaged.
  • Long-term Sender Reputation: Sustained engagement and reduced bounce rates cumulatively enhance your sender reputation over This is important, because email providers continuously gauge sender behavior to determine whether to deliver e-mails to the inbox or to flag them as spam.

By sending emails at the time each recipient is most engageable, marketers are able to drive the best possible performance of campaigns while continuing to maintain a positive sender reputation with email providers. This approach is essential in today’s competitive digital universe, wherein effective email marketing can make a multi-order-of-magnitude difference in business performance and growth.

Historical Data Used by Seventh Sense

  • Individual Engagement History: Seventh Sense tracks how each recipient has interacted with previous emails, including metrics such as:
    • Open Rates: The percentage of emails opened by the
    • Click Rates: The percentage of times links within the emails were
  • Response Times: The specific times of day when recipients are most likely to open and engage with emails.
  • Behavioral Patterns: The tool analyzes patterns over time to determine optimal send This includes:
    • Frequency of Engagement: How often a recipient engages with emails, which helps in understanding their preferred communication
    • Time of Day Engagement: Identifying specific times when a recipient is most active in checking their inbox.
  • Send Time Randomization for New Contacts: For recipients with no prior engagement history, Seventh Sense employs a strategy of randomizing send times within a defined window (e.g., between 8 AM and 8 PM EST). This approach helps discover the best engagement time for these contacts, laying the groundwork for future personalized sends.
  • Segmentation Data: It automatically segments recipients into categories according to their engagement patterns and allows the creation of specific email strategies that can effectively appeal to particular audience This dynamic segmentation is crucial for fine-tuning email performance to ensure that content stays relevant and engaging for each recipient.
  • Historical Campaign Performance: Seventh Sense assesses the performance of past campaigns to refine its algorithms This includes analyzing which types of content and subject lines performed best at different times.

Using these heterogeneous types of historical data, Seventh Sense can tailor the send time to when messages are most likely to be engaged with by recipients. The process not only increases open rates and click-throughs but also helps overall deliverability due to the positive sender reputation developed with email service providers.

SeventhSense’s Strategy for International Audience Send Time Optimization

Seventh Sense effectively handles send time optimization for international audiences by leveraging historical engagement data and advanced algorithms. Here’s how the platform approaches this challenge:

Personalized Send Times Across Time Zones

Seventh Sense takes a further look into the pattern of engagement of the subscriber, even if the subscriber is halfway across the world. It creates a custom-markup for every person according to their time zone and when he or she tends to be most active in engaging with emails; in this way, one can custom-create send times for every single contact so emails arrive at a time of maximum open rates and clicks—across however many time zones the subscribers span.

  • Seventh Sense analyzes engagement patterns and adjusts send times based on individual time zones to ensure, as an example, an email is scheduled to enter into an individual’s inbox at an appropriate time in that time

Throttling Sends Over Time

To accommodate international audiences, Seventh Sense throttles email sends over an extended period, such as 24 hours or longer. This gradual delivery ensures that recipients in different time zones receive the emails at their optimal engagement times. By spreading out the sends, the platform avoids overwhelming inboxes and maintains a positive sender reputation with email service providers.

  • Example: To accommodate global audiences, sends are spread out over 24 This ensures that contacts in different parts of the world, from Tokyo to New York, receive emails at their optimal engagement times, increasing the likelihood of interaction.

Randomization for New Contacts

For newly added contacts, or contacts for whom Seventh Sense has no previous engagement history, it uses a randomization strategy to determine the best time to send. It randomly selects a time within a defined window, for example, 8 AM to 8 PM in the recipient’s time zone, for sending the email. This approach will help discover the best engagement time for these contacts and lay a foundation for future personalized sends based on their engagement history.

  • Example: Let’s say new subscribers are in Paris or Seventh Sense randomly selects send times within their local daylight hours if it doesn’t have any history of their engagement. This random approach builds initial engagement data, which will then enable truly personalized sends later.

Continuous Learning and Optimization

Seventh Sense’s machine learning algorithms continuously analyze engagement data, adapting to changes in subscriber behavior over time. As more data is collected, the platform refines its send time predictions, ensuring that international audiences receive emails at the most optimal times, even as their preferences evolve.

  • Seventh Sense’s algorithms adapt to changing For instance, if a contact in Berlin starts checking emails earlier in the day, the platform detects this shift and adjusts send times accordingly, ensuring emails are delivered at the new, preferred time.

Improved Deliverability and Engagement

In eliminating the guesswork in optimizing send times for global audiences, Seventh Sense makes sure the overall email deliverability and engagement metrics are improved. Emails are more likely to land in inboxes and therefore be opened when they arrive at times of high inbox activity for the recipient. Which, in turn, means higher open rates, most click-through activity, and overall better success with email marketing campaigns.

  • Example: Seventh Sense elevates deliverability and engagement through personalized send times, sending at strategic times when contacts are most active in different regions. This leads to higher open rates, ensuring success in

By using these techniques, Seventh Sense effectively optimizes send times for global audiences, thereby elevating the impact of email campaigns all over the world.

**Note: The examples provided are hypothetical and used to illustrate the application of Seventh Sense’s features. Actual results may vary based on speciffc audience behaviors and engagement patterns.

Optimizing Send Times for Multilingual Campaigns

Seventh Sense is good at send-time optimization for multilingual campaigns using several ways to ensure that emails are sent out at the right time of the recipients in various languages and cultural backgrounds. How?

Strategies for Multilingual Campaigns

  • Localized Engagement Analysis: Seventh Sense looks back in time at engagement trends for each recipient, considering the recipient’s particular time zone and cultural In this way, the system can determine an effective time to send, based on when recipients are most likely to engage with emails, regardless of the specific language.
  • Time Zone Awareness: The tool auto-syncs send times with the recipient’s local time zone to ensure that emails land in the inbox when recipients are most That’s a determining factor in maximizing open and click-through rates, which is important for multilingual campaigns.
  • Send Time Personalization: For recipients with a history of engagement, Seventh Sense personalizes send times based on their past This includes analyzing when they typically open and interact with emails, allowing marketers to send messages that resonate with their audience at the right moment.
  • Send Time Randomization for New Contacts: For new contacts or those with no prior engagement history, Seventh Sense employs a randomization It selects a random time within a defined window (e.g., 8 AM to 8 PM in the recipient’s local time) to identify the best engagement times for these recipients. This is particularly useful in multilingual campaigns where engagement patterns may vary widely.
  • Cultural Considerations: Although Seventh Sense heavily relies on data-driven insights, there is still a way you can take it up a notch and add some cultural subtlety to your This would involve factoring in local holidays, working schedules, and cultural practices that may influence the most apt times for recipients to open their emails.
  • Continuous Learning and Adaptation: The Machine Learning algorithms on the platform continuously learn from engagement data, which means, over time, they dynamically adjust to the subscriber behavioral shifts and ensure that send time predictions remain precise and relevant even as audience preferences

By leveraging these strategies, Seventh Sense effectively manages send time optimization for multilingual campaigns, ensuring that emails are delivered at times that maximize engagement across diverse audiences. This approach not only enhances open and click rates but also improves overall deliverability, making Seventh Sense a valuable tool for marketers targeting international and multilingual audiences.

Industry-Specific Use Cases

E-commerce Business: Engaging Global Customers

  • An e-commerce business targeting a varied international audience strives to engage its customers for more With a huge customer base across time zones and languages, send-time optimization becomes paramount to the success of their email campaigns.
  • They may then customize send times for each client, ensuring that emails get in their inbox at the most appropriate time for the consumer, regardless of Seventh Sense’s AI system examines engagement trends (time zones, behavior) to anticipate when each contact is most likely to interact. This leads to higher open rates and greater deliverability, catching the customer’s attention despite soaring schedules of hectic everyday chores.
  • Additionally, Seventh Sense’s split-testing feature allows for continuous By comparing subject lines and email content, the e-commerce business can identify what resonates best with their diverse audience, further enhancing engagement. With Seventh Sense, they can also ensure that emails are delivered in the preferred language of their customers, creating a personalized and inclusive experience.
  • Compared to alternative platforms, Seventh Sense offers a more tailored approach to send-time optimization, treating each customer as This level of personalization helps the e-commerce business stand out in a crowded inbox, fostering a sense of connection with their global customer base and driving tangible results.

Non-Profit Organization: Connecting with Supporters

  • One of these non-profit organizations, with their purely donation-based and volunteer- supported operations, would like to continue to grow stronger relations with supporters and increase awareness for the Having a diverse range of supporters—including working professionals and students—it is quite important that they optimize send timing so their emails notice and read.
  • Seventh Sense AI-driven send-time optimization makes sure emails hit the inbox at times when supporters are most receptive, increasing the likelihood of engaging with your This kind of individual behavior, Seventh Sense knows, will schedule emails to come in around lunchtime or after work is over and make it easy and painless for busy professionals to get involved.
  • It allows the non-profit to optimize the subject line and content for exactly what works, via split testing, to spur action from its Seventh Sense also runs a deliverability audit that makes sure their emails are always hitting inboxes, not spam filters, to maximize the impact of a campaign.
  • While other platforms may be more intuitive, Seventh Sense brings a much more data- driven approach that not only empowers the nonprofit to drive informed, data-driven decisions but also continuously optimizes its email That means increased supporter engagement, stronger awareness of your cause, and therefore more effective fundraising and volunteer efforts.

Seventh Sense lets businesses and organizations take their email marketing campaigns to the next level by knowing exactly when their target audience is paying attention and helps drive meaningful outcomes.

 

Note: The use cases are ffctional but designed to showcase the beneffts of Seventh Sense in real- world scenarios. The competitor comparison remains subtle, focusing on Seventh Sense’s unique advantages.

Conclusion: Improve Your Email Marketing with SeventhSense

After all, unlocked ROI in email campaigns is not just automation and deliverability but a comprehensive solution that embodies human expertise with machine learning capabilities— the perfect definition of Seventh Sense.

Whether you’re an e-commerce business focusing on customers worldwide or a non-profit firm looking for how to reach supporters, Seventh Sense makes sure your emails get noticed, opened, and acted upon. By putting in place this kind of understanding of audience behavior using AI, you can send out experiences such that by the time the mail hits the prospect’s mailbox, you know it will capture their attention.

Look beyond ordinary email campaigns. Choose Seventh Sense for better open rates, improved deliverability, and really, higher ROI. Join the front line of successful business owners who have grown their email marketing up to the roof with Seventh Sense.

Ready to take your email campaigns to new heights? Schedule a demo with our expert team today!

[Schedule Demo today!]

Let’s unlock maximum ROI from your email campaigns together!

***Disclaimer***

Our articles are filled with unique insights and personal opinions. They do not represent the official stance of any entities we mention or affiliate with. While we strive for accuracy, information is subject to change. Always verify details independently before making decisions based on our content.

Comments reflect the opinions of their respective authors and not those of our team. We are not liable for any consequences resulting from the use of the information provided. Please seek professional advice where necessary.

Note: All product names, logos, and brands mentioned are the property of their respective owners. Any company, product, or service names used in our articles are for identification and educational purposes only. The use of these names, logos, and brands does not imply endorsement.

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